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So over the previous eight years, I’ve given a whole lot of recommendation on the subject of designing logos. So listed here are 5 insane emblem design suggestions for anybody who’s simply starting their emblem design journey, or effectively inside their journey!
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0:00 Introduction
0:15 the emblem is the face
1:12 hold it versatile
2:12 sketch twenty concepts
4:01 be geometric
4:34 begin black & white
5:47 use of negati e area
7:03 the drawing take a look at
source
Just Amazing soo many points i missed in my logo design carrer. Thank you
Thanks for giving such valuable information about logo
I have a trillion dollar logo. It has everything. Who wants to buy it for 500 million?
Here's one of my favourite tests. I call it the "Bathroom Test". When you're taking a shower, and the window or mirror mists up, scrawl your logo on it with your finger. If you can make it out, you've landed on something that works. I did this accidentally once and sorta formalised it as a test. The test also helps to see recall value. How much of the idea can I recall?
One thing about Apple's logo, though, is that they atarted out trying to make and sell computers to and for schools. Apples (the fruit) are associated with teachers, therefor a company trying to get clients who are educators would want a logo that represents that.
They have since become much bigger than that and branched out, but you have to remember where the idea for the apple and the company's name came from to begin with.
Great advice.
Damn shit
There is a whole fukin universe in my brain and I wonder if any other person do.
I always think to be a trillionaire.
Having a company "ARC" which is a group in itself.
Being the top in any sector, steel,coal, cloths, renewable energy, infrastructure, cars, digital devices, defence, farming, charity, huge constructors, etc. Like literally every fucking field.
Owning the largest companies in the world and their parent company named "ARC".
Every second product on this planet will be mine.
Amazing tips.
Awesome! Very informative, thank you.
did you do a video talking about the company pepsi sued regarding their logo being too similar? Trying to find this video but not sure who made it now…
LOVE your energy
what app can i use for creating logos for free
excellent!
A good way to make a logo is go on a device and just look at apps, remember, you can use people’s ideas but don’t take the entire logo
apple with a bite is a sign of knowlegde. apples logo is related to what they sell
Thank you so much! This is very helping!
Great job!
I am starting my channel for graphic design
your ideas inspire me,
thanks bro.
Nice
Hey Will – were you sketching the Arc logo, as in the browser Arc? Is that your work?
Thanks will
Please i need a professional logo designer for my company
Anyone here??
Please for Indonesian subtitle.
I still don't understand the deal with negative space
Your voice really reminds me of Alfie from Peaky blinders😂 but this video was amazing thank you!
Some great tips. I would point out that the test of cutting a logo in half, blurring it, etc. and it still being recognizable only works for companies like SONY and Target because they've already establish brand recognition over decades of marketing. So keep in mind that when creating a logo for a new business, no one knows who they are, what they represent, or what they do, so simplicity and clarity is even more important.
Really nice ideas. But what's your opinion to the ''Open AI-Logo''
Thanks Will, very helpful info mate. I am launching a new brand, and have been working on a suitable logo for the brand for months, whilst already in production just getting the product to market, but i have been procrastinating going full market launch because Im stuck on my logo and branding, its holding me back, and i am losing time. Your information here gives me a litle more confidence and direction in what i should do now.
Mind Blowing…. Talk about hyping things up 😂
Had to pause the video just to tell you that you're the only creator on YouTube I actually click and watch (quite regularly). I love that your content is concise and videos are not too long. And ofc I'm learning so much as a newbie designer. Thanks!
the end screen, devil in details
I highly disagree with your blur and half slice trick.
Because it depends on the productivity of company.
If a company is securing a good position in WTO, the logo(face) is known and remembered most.
For example, in a crowdy place, a son can recognize his mother with hijab by her eyes.
So helpful, thanks!!
I've seen people hating on minimalism in modern art culture saying that everything is dumbed down… When in fact they consume these minimalistic logos every day not even realizing it.
actually apple logo is so deep
the bite in the appel refers to the technology
nothing makes me cringe more than a logo that literally has the literal depiction of what they produce, I think you leave that to icongraphy