So I am taking part in with some concepts for my very own firm (not a graphic designer) taking part in with just a few identify variations.
I am utilizing illustrator and I managed to knock the ‘HMC’ out comparatively fast. I simply used form builder and created a grid based mostly on the form (hexagon).
Nevertheless I am struggling to create something with 4 or 5 letters, is there a fast means of figuring out how my a lot house I needs to be utilizing or does it solely work with a set quantity of letters? Or am I simply being a bit thick.
Cheers.
Stylizing a logotype with more than three letters will always be tricky, because the more letters you add, the more it resembles an actual word and it’s human nature to try and read the word and not look at it in a more symbolic kind of way. At some point the audience just wants to read what it says and stylizing it heavily will make it more frustrating. That’s why companies with long names usually use a plain font logotype and instead use a logomark to be the visual focus.
Examples of longer logotypes with stylized lettering would be [logos of metal bands](https://i.imgur.com/q7EG0zu.jpg) (but those are famously illegible), Coca-Cola (a very unique approach to branding these days) or Disney (which is an approximation of Walt Disney’s signature and looks like “Disnep”). Most other brands just use legible, standard typefaces for their logotypes (think Microsoft, Apple, Yahoo, Samsung, Facebook/Meta, etc.) and use some other form of graphical accent as their logomark, i.e.: Meta uses the mobius strip, Yahoo has a tilted exclamation mark and Apple… well they have an apple.
I’m not saying that you have to create a logomark for your brand, but I’m saying that it’s not a coincidence that brands with longer names often have them. Making a legible, memorable and aesthetic logotype with more than three letters is just very challenging.
It’s a matter of your personal perspective and personal taste. To me it’s about the letters, like first and last need to be”good” and i usually prefer odd numbers
It says [Doctor Who.](https://www.wired.com/2009/10/new-doctor-brings-new-doctor-who-logo-insignia-with-him/)
(Strong brand association)
Yep. Definitely Doctor Who.
It holds together well. I’d experiment with that crossbar on the H, making it look in perspective (taller on the right) if you haven’t already. It might work better as is but it’s good to explore other viable options.
The C throws it off imo
Yamaha XSR
Contrast isn’t high enough as basic feedback. Feels nice though, somehow I’d want some rounded corners in there for some reason – not very, just a little.
It kinda fels Germany-ish
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Reminds me of my bank’s mark [Huntington Bank](https://bloximages.chicago2.vip.townnews.com/timeswv.com/content/tncms/assets/v3/editorial/5/0b/50b62864-6a11-11ea-8b1e-83b7f4cb979d/5e73bd1a185dc.image.png)
[https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcTjQq5Nwf2UVqbF1FrloDwNDHYFW3Ze-b_S0g&usqp=CAU](https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcTjQq5Nwf2UVqbF1FrloDwNDHYFW3Ze-b_S0g&usqp=CAU)
It’s close to this eatery in Palm Beach. Your balance is better though
To me it looks like a backpack or car monogram, kinda basic
It would feel more consistent if you took the letter C, and flattened (rather than pointing) the ends. The gap would then draw one’s eye in a straight line from the crossbar of the letter H.
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